Join us May 1st as we welcome Jenny Niemela presenting:
AI for Sales Professionals:
Simple, Proven Workflows You Can Use Immediately
Sales has always been a human craft, but the administrative work surrounding sales often gets in the way of genuine connection. In this practical, hands-on session, Jenny Niemela shows sales professionals how to integrate AI into their everyday workflow in a way that reduces friction, strengthens follow-through and frees them to be fully present with prospects and clients.
Instead of overwhelming you with tools, Jenny demonstrates three simple, proven workflows where AI provides immediate value: virtual meetings, in-person networking and in-person sales conversations. You’ll learn how to use Teams, Zoom, Copilot and ChatGPT to automatically summarize meetings, generate follow-up emails and create CRM-ready notes without dividing your attention during the conversation. She’ll also show how a quick 30–60 second voice memo after an interaction can capture tone, emotional cues, objections resistance and opportunities before they fade.
This session is grounded in Jenny’s People First, AI Second philosophy: technology should run quietly in the background, helping you stay focused on the person in front of you while still ensuring consistent, high-quality follow-up. You’ll leave with clear workflows you can start using immediately and a more confident, human-centered approach to selling in an AI-enabled world.
Jenny Niemela is the founder of Creative CareTech, a consultancy dedicated to helping organizations integrate AI in ways that enhance human connection, reduce administrative burden and make work more meaningful. With a background spanning journalism, IT, data analysis, behavior change and organizational change management, Jenny blends technical fluency with a deep understanding of how people think, communicate and build trust.
Her signature approach, People First, AI Second, guides leaders and sales professionals in using AI not as a replacement for human skill, but as a tool that supports clarity, presence and better decision-making. She specializes in designing practical AI workflows that fit naturally into daily work, from meeting summaries and CRM automation to reflective voice-memo debriefs that capture the nuance of real human interaction.
Date: Friday, May 1st, 2026
Time: 7:30 – 9:15 a.m.
Location: 4400 W. 78th Street, Bloomington, MN 55435
Main Floor Training room: (Enter front doors and turn left.)
Investment: $10 for PSA Gold Member, $20 for Silver Members and Guests
IF YOU RUN INTO ANY CHALLENGES WHEN SIGNING UP PLEASE CONTACT KATHY@PSAMN.ORG
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Areas we focus on include building and maintaining a positive attitude and outlook, effective prospecting behaviors and habits, efficient questioning techniques to uncover buying motives, and setting goals, just to name a few from our presenters last year.
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Upcoming Events
2026
June 5 – Paul Omodt –
July & August – Summer Break, No Events
September 4 – Tom Hoelderle: Starting the Sales Process – Prospecting
October 2 – TBD
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