On September 5th, join us in person as Brian Maas gives his presentation. See below for details and registration:

Mastering a Framework to Improve Selling Effectiveness

Most sales reps are familiar with having a sales process—a series of steps to follow from prospecting to closing. But what often gets overlooked is the power of a sales methodology—the how behind each step. In this session, sales performance coach, Brian Maas, will break down the key difference between a process and a methodology, and why top-performing reps need both. You’ll learn how a methodology helps you stay focused, improve your conversations, and make better decisions in real-time—especially when things don’t go according to plan. This isn’t about scripts or rigid playbooks; it’s about mastering the skills and techniques that lead to real, quality conversations that build trust and move deals forward. Whether you’re looking to sharpen your approach, gain more consistency in your results, or simply sell more confidently, this session will give you practical tools to bring more purpose—and better outcomes—to every interaction.

Register now and develop your own sales methodology!

Brian Maas specializes in empowering Founders, Presidents, and Sales Managers to build and scale high-performing sales teams with confidence, clarity, and intention. With over 27 years of expertise in sales and leadership, Brian has partnered with small to mid-sized businesses to craft effective sales strategies, recruit and develop top-tier sales talent, and implement scalable sales operating frameworks that drive sustained growth. Brian also offers fractional sales leadership services, providing hands-on coaching and drives strategic execution. His mission is help companies avoid bad sales hires and build strong high performing sales teams. Connect: Brian@intentionalselling.com