Join us on December 5th as Rob Stenberg gives his presentation. See below for details and registration:
Mastering the SURF Method for Lasting Influence

When is the last time you were in sales training that focused on how your clients actually make decisions, how their mind works? Research shows that up to 90% of purchasing decisions happen subconsciously. But how are these decisions really made—and how can you influence them effectively?
In his talk, Rob takes you on a fascinating journey into your customers’ subconscious. He’ll reveal two common mistakes most salespeople make and show you simple yet powerful ways to communicate and sell more effectively, reveal proven techniques that influence customer decisions, talk about the 3 biggest mistakes that silently kill sales, and introduce the SURF method.
Rob’s presentation has one clear goal: to show you how to use insights from consumer psychology to improve your sales performance.
Register now to join us on December 5th!
Rob Stenberg is a seasoned leader in sales enablement and leadership development, and the founder of Stenberg & Associates – Sales & Leadership Academy. He helps organizations and individuals strengthen their ability to influence, engage, lead, and sell through practical training in storytelling and connective listening. Rob’s passion is adding value to others—helping them grow and achieve the goals they set for themselves.
Rob teaches the art and science of storytelling to leaders, sales professionals, and anyone seeking to elevate their influence. He is a Maxwell Certified Speaker, Trainer, and Coach, a Cialdini Certified Coach, and one of only four Mindworx Licensed Trainers and Coaches in the United States. Rob graduated Magna Cum Laude from the College of St. Scholastica with degrees in Management and Marketing.
Connect at: rob@robstenbergspeaks.com
*****Note Our New Location*****
Time: 7:30 – 9:15 a.m. Location: EntreBank 1550 American Blvd E #100, Bloomington, MN 55425 (SW Corner 494 & Cedar)
Investment: In Person : $10 for PSA Gold Member, $20 for Silver Members and Guests Light Breakfast Provided
IF YOU RUN INTO ANY CHALLENGES WHEN SIGNING UP PLEASE CONTACT KATHY@PSAMN.ORG
Registrations are limited to the first 40, so sign up now. Click on a sponsor’s logo to visit their site:


