Discovery


Qualify Hard to Close Easy

PSA is pleased to continue delivering our events both live and online. On November 3rd you can choose to join us in person as Tyler Wruck gives his presentation or join us via webcast from 7:45 – 9:15 a.m.  See below for details and registration: Note our new location:  Minnesota […]


Listening Pays In Many Ways

In an effort to include all of our members and guests PSA is currently delivering our events both live and online. On April 7th you can choose to join us in person as Manny Steil gives his presentation or join us via webcast from 7:45 – 9:15 a.m.  See below […]


Conducting Insightful Needs Analysis

In an effort to include all of our members and guests PSA will be delivering our October event both live and online. On October 7th you can choose to join us in person as Brent Widman gives his presentation or join us via webcast from 7:45 – 9:15 a.m.  See […]


Jason Jones: Overcoming Buyer Resistance

Traditional selling techniques of pitching, explaining and convincing produce buyer resistance.  Unless the buyer believes everything the rep is sharing and is essentially already sold on the solution there will be resistance.  This happens when the buyer listens and then decides whether they agree with the person or not.  When […]


Leveraging Sales Triggers to Find Opportunities

In an effort to include all of our members and guests PSA will be delivering our March event both live and online. On March 4th you can choose to join us in person as Sam Richter gives his presentation or join us via webcast from 7:45 – 9:15 a.m.  See […]

Sam Richter

How To Behave So Your Customers Do Too!

As we all try to find our was back to a normal business life in a Corona Virus world,  Rob Stenberg will be giving his October 1st interactive presentation via webcast from 7:45 – 9:15 a.m. See below for details and registration: There are behaviors salespeople exhibit when trying to […]


Bill Wooditch: The Art of Qualifying Opportunity to Achieve Results

The amateur tends to embellish or construe what they assume conveniently to be a positive or yes in the buying process. In reality, a prospect’s verbiage may include, in its most promising form, a maybe. We can’t cash checks from maybe. We don’t earn the opportunity or seal the commitment […]


Discovery That Differentiates You from the Competition

One of the biggest mistakes salespeople make is to get too quickly into the presentation part of the sales process. This causes them to either sell to a lesser need or miss the opportunity all together. Rather, the true professional will develop and ask a full set of thoughtful discovery […]