customer communication


AI for Sales Professionals

Join us on May First as Jenny Niemela gives her presentation.  See below for details and registration: Simple, Proven Workflows You Can Use Immediately Sales has always been a human craft, but the administrative work surrounding sales often gets in the way of genuine connection. In this practical, hands-on session, […]


How LinkedIn Works in 2026

New Rules, New Strategies for Visibility & Leads Join us on April 3rd as JoAnne Funch gives her presentation.  See below for details and registration: LinkedIn® in 2026 became a search driven, AI supported discovery platform. Visibility is no longer tied to how often you post or how large your […]


AI for Sales Professionals

*****Note Our New Location***** Join us on January 9th as Jenny Niemela gives her presentation.  See below for details and registration: Simple, Proven Workflows You Can Use Immediately   Sales has always been a human craft, but the administrative work surrounding sales often gets in the way of genuine connection. […]


50 Years of Failures Have Made Me Successful

On June 6th, join us in person as Don Johnson gives his presentation.  See below for details and registration: How Relationships Can Create a Foundation for a Lifetime.   In this presentation I take almost 50 years as a sales professional and distill for you the lessons I have learned. […]


Selling for Profit

On March 7th, join us in person as Skip Nelson gives his presentation.  See below for details and registration: Selling for Profit   Everyone wants big growth in business, sales, and income, but frequently we overlook the incredible power of small incremental improvements and how they can add up to […]


Mastering the Art of Communication to Build Relationships & Drive Sales

On March 7th, join us in person as Stefani Havel gives her presentation.  See below for details and registration: Leveraging DiSC & Agile EQ Behavior Model The biggest challenge most sales professionals face isn’t a lack of leads. It’s the ability to communicate in a way that instantly builds trust, handles […]


Craft Strong Brand Messages for Your Target Audience

Because of a declining demand for our online webcast, PSA has decided to discontinue that option. On February 7th, join us in person as Beau Nordby gives his presentation.  See below for details and registration: What if you could create a brand message that connects with your audience while you […]


Shifting the Paradigm to Increase Sales Performance

Because of a declining demand for our online webcast, PSA has decided to discontinue that option. On January 10th, join us in person as Ted “Bump” Davies gives his presentation.  See below for details and registration: How To Get 20% to 50% Prospecting Appointment Rate! Join us at PSA as […]


Win More Deals: Mastering the Art of Closing Sales

Because of a declining demand for our online webcast, PSA has decided to discontinue that option. On December 6th, join us in person as David Priddy gives his presentation.  See below for details and registration: Closing sales is about more than just a great product, it’s about mastering the subtle […]


Cultivate Courage

PSA is pleased to continue delivering our events both live and online. On January 5th you can choose to join us in person as Dave  gives his presentation or join us via webcast from 7:45 – 9:15 a.m.  See below for details and registration: Note our new location:  Minnesota Bank […]