first impressions


Change, Disruption, Uncertainty

How Humans Respond and How it Affects Selling Join us on March 6th as Ronn Lehmann gives his presentation.  See below for details and registration: We live in a world of constant change, disruption, and uncertainty, and while it is unpredictable, what is predictable is how we humans respond to […]


The Inner Game of Selling

*****Note Our New Location***** Join us on February 6th as Paul Boehnke gives his presentation.  See below for details and registration: Master the Voice That Determines Your Results Do you find yourself procrastinating, spinning in busywork, or dodging the real work of sales? Does that relentless inner voice keep insisting […]


AI for Sales Professionals

*****Note Our New Location***** Join us on January 9th as Jenny Niemela gives her presentation.  See below for details and registration: Simple, Proven Workflows You Can Use Immediately   Sales has always been a human craft, but the administrative work surrounding sales often gets in the way of genuine connection. […]


First Things First

On October 3rd, join us in person as Jimmy Z gives his presentation.  See below for details and registration: How to have a great first meeting with your client! Prepare with Intention. Your days of winging it are over! Stop with the same old prep strategy. It’s not about you. It’s […]


50 Years of Failures Have Made Me Successful

On June 6th, join us in person as Don Johnson gives his presentation.  See below for details and registration: How Relationships Can Create a Foundation for a Lifetime.   In this presentation I take almost 50 years as a sales professional and distill for you the lessons I have learned. […]


Mastering the Art of Communication to Build Relationships & Drive Sales

On March 7th, join us in person as Stefani Havel gives her presentation.  See below for details and registration: Leveraging DiSC & Agile EQ Behavior Model The biggest challenge most sales professionals face isn’t a lack of leads. It’s the ability to communicate in a way that instantly builds trust, handles […]


Craft Strong Brand Messages for Your Target Audience

Because of a declining demand for our online webcast, PSA has decided to discontinue that option. On February 7th, join us in person as Beau Nordby gives his presentation.  See below for details and registration: What if you could create a brand message that connects with your audience while you […]


Shifting the Paradigm to Increase Sales Performance

Because of a declining demand for our online webcast, PSA has decided to discontinue that option. On January 10th, join us in person as Ted “Bump” Davies gives his presentation.  See below for details and registration: How To Get 20% to 50% Prospecting Appointment Rate! Join us at PSA as […]


How to Create a Winning Approach: Setting Expectations

Because of a declining demand for our online webcast, PSA has decided to discontinue that option. On October 4th, join us in person as Scott Plum gives his presentation.  See below for details and registration: How we approach every conversation with a prospect will determine how much information is shared […]


Happy Selling: Unlocking Productivity, Wellness & Success

PSA is pleased to continue delivering our events both live and online. On May 3rd you can choose to join us in person as Tom gives his presentation or join us via webcast from 7:45 – 9:15 a.m.  See below for details and registration: Note our new location:  Minnesota Bank […]